
Precedent wasn’t created overnight. It’s the result of a long,
thorough collaboration between Club Car and customers. Here’s a
glimpse of how much thought and attention to detail are built into every
car.
Research
Before designing and creating the ultimate golf car, we had to discover
exactly what that ultimate golf car should be. So we spent two years talking
with head professionals, owners, managers, superintendents and players.
We found out what they loved about their golf cars. And what drove them
crazy. We asked them what they absolutely had to have. And what they thought
would be great to have.
At the end of those
two years, we had our answer: the ultimate golf car needed to be stronger,
more intelligent, more agile and more comfortable.
Design
Instead of starting with the industry-leading DS as our foundation, we
began with a clean sheet of paper. We gave our designers and engineers
the customer research, and then gave them free reign.
Customers stayed involved
through the entire design process. Round after round, we worked together
to build this new golf car from the ground up.
And
two years later we had the winning Precedent prototype.
Testing
But design—even design that includes everything a customer could
wish for—is only the beginning. Getting each new feature, innovation
and convenience right requires exhaustive testing.
So everything that
could be tested, was tested. Every component that could be improved, was
improved. And at the end of this exhaustive process, Club Car had a golf
car with all the strength, intelligence, agility and comfort characteristics
customers wanted.
Manufacturing
We
knew that we couldn’t build an all-new car in the same old way.
Re-inventing the way a golf car is designed also meant re-inventing the
way that car is made.
That meant that every
design innovation had to be accompanied by a manufacturing innovation.
And it meant building a entirely new manufacturing plant dedicated solely
to Precedent.
So instead of starting
with just one clean sheet, we actually started with two; designing a new
car—and the way that car was built—from scratch.
More
testing
We then placed more than 500 new Precedent cars on 15 courses, covering
all terrains, climates and playing conditions.
Over
the course of a year, Club Car representatives, designers and engineers
kept up a steady dialog with owners to refine each fleet’s performance.
Only then were we
willing to say Precedent was ready. That it had the strength, intelligence,
agility and comfort customers had asked for. And that it would live up
to our reputation for reliability and durability.
The
evidence
Everyone who comes in contact with Precedent loves the look, power, handling,
storage, reliability and ease of maintenance. The attention to detail
is apparent and appreciated.
The cost-saving implications
for a better return on investment—and a better bottom line—make
Precedent today’s obvious fleet of choice.
Precedent
is much more than a car. It’s the result of hundreds of ideas, points
of view, suggestions, solutions and possibilities… all coming together
for a single goal.
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